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An SEO action plan based on Google’s patent application description.

On the April 2nd, 2005 I first became aware of Google’s, now already famous, patent description of their application for “Information Retrieval Based on Historical Data”. This of course was the first inside look at Google’s current search engine algorithm since their college thesis where they discussed how page rank worked. Unlike most of the SEO forums that are tearing apart the patent description on a theoretical basis, I thought I would try to get right to the meat of the situation and discuss what this means on a more practical basis as it applies to website design and maintenance. Browse through the below search engine optimization topics to learn more.

Search Engine Optimization Topics

Search Engine Optimization in Google

Google's Concept of "Document Inception"

How Changing Content can Affect Rankings

Spam Detection and Affect on Search Engine Ranking

Click-Through Rate in Search Engine Listings

Document Association to Search Terms Used

Queries that Have New Meanings over Time

Google SEO - Part 1 Summary

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